Millions of fans love watching the Los Angeles Dodgers compete on television, but they also love watching the infamous tweets roll out throughout the game. From comedic captions such as “Walker like I talk it” after an impressive outing for pitcher Walker Buehler to awaiting former center fielder Alex Verdugo at the end of the victory formation videos, there is a mastermind behind the scenes who is responsible for it all.
Today, I want to focus on someone who I look up to the most, the woman behind the phone, Dodger’s social media manager Sue Jo.
Born in South Korea, Jo moved to the United States when she was only five-years-old. She learned English by watching the news and sports on television, sparking her interest in broadcast journalism. She then went on to study at Columbia College Chicago.
Jo has been a role model to not only women but also men who are itching to amp up their organization’s social media popularity. Her witty captions, behind the scenes content and engagement with fans, has not only landed her a fandom of her own but a promotion and even an Emmy.
After working as the Dodgers’ social media coordinator for two and a half years, Jo was promoted to social media manager in June 2019.
Jo, like everyone else, dealt with rejection but never let it stop her from getting to where she is today. She has completely reinvented the Dodgers’ online personality and made a name for herself in the sports industry along the way.
People in the crowd now look for Jo on the field, sometimes even before they search for their favorite players.
Fans and players quickly fell in love with Jo and the way she has put a unique spin on sports media. Dodger fans are eagerly waiting to see what she has up her sleeve for the 2020 season, which is set to begin March 26.
As an Asian American woman trying to break into the sports industry, Jo has been the greatest inspiration to me to never stop, no matter what barriers are put in my way.
Women in Baseball 